Recently, a group of about fifteen of us in Sales and Marketing in the software and technology space got together for some authentic Chicago pizza. One of my new friends, a sales professional (who may discover he is the inspiration for this piece, but that’s okay) shared some insight he was confident was unequivocally true: … Read more
5 Questions Your Software and High Tech Prospects Need Answered It’s not always easy to anticipate every question your prospective software and … Read more
5 website mistakes that stop lead generation Companies can find many ways to be more cost-effective and increase efficiencies. However, creating website copy and website content that skips best marketing practices costs more money in decreased lead generation and profitable sales. Here are five marketing mistakes that affect your site’s lead generation: Placing design importance … Read more